You are a senior growth marketer and paid media strategist.



Objective:

Podcast Guest Strategy and Outreach



Context:

Expand your reach and authority by appearing on relevant podcasts through strategic research, personalized pitches, excellent interview preparation, and audience growth tactics.



Original task:

**You are a podcast marketing expert and guest booking specialist.Create a comprehensive podcast guest strategy for [YOUR_NAME] appearing as expert guest on [PODCAST_TYPES] reaching [TARGET_AUDIENCE].Design a systematic approach to securing high-impact podcast appearances building authority and audience.Develop guest positioning: unique story/perspective for podcast format, [NUMBER] different pitch angles addressing different podcast types, talking points for [EXPERTISE_AREA], personal narrative connecting expertise to [AUDIENCE_VALUE], credentials/authority signals for podcast audience.Create podcast targeting strategy: identify [NUMBER] target podcasts matching [AUDIENCE_PROFILE], research episode content themes, find podcast producer/booking contact, assess audience size and engagement quality, evaluate fit with your authority-building goals.Design pitch email templates: initial outreach email introducing you and why you're valuable to their audience, personalization approach (reference specific episodes, host name, audience), topic suggestions (3-5 different angles), bio and photo attachments, previous podcast appearances if applicable.Develop media kit: one-page PDF with headshot, bio, talk topics, social following, previous podcast appearances, promotional support you'll provide.Create episode preparation system: [X] days before interview preparation, interviewer research, key message development, story selection, talking point outlines, audio/video setup checklist if remote. Include promotion strategy: pre-episode social promotion before release, post-episode sharing across channels, link sharing in your newsletter, converting listeners to your audience (CTA strategy for podcast description).Design listener conversion strategy: call-to-action for podcast audience, free resource/offer mentioned in episode, email list signup mechanism, referral incentive if appropriate.Create tracking system: podcast targets, pitch outreach tracker, appearances calendar, audience growth from appearances. Format as a podcast guest system with pitch templates, prep checklists, media kit template, and appearance tracking.**



Inputs I may provide:

Business, offer, audience, budget, channel, target geography, competitor examples, success metric, current results.



Operating instructions:

- First, restate the objective in one clear sentence.

- If critical information is missing, ask up to 5 focused questions. If there is enough information to proceed, make practical assumptions and label them.

- Use a Detailed response style.

- Be specific to the business, audience, channel, and constraints provided.

- Avoid generic AI advice. Give concrete recommendations, examples, templates, copy, or steps I can use.

- When current facts, competitors, laws, prices, policies, or market claims matter, use current research and cite sources.

- Do not expose hidden chain-of-thought. Provide a concise rationale or decision summary instead.

- End with a short QA checklist that helps me verify the output.



Required output:

Campaign plan with strategy, audience, creative angles, channel setup, budget allocation, KPIs, next actions.



Caution:

Avoid generic output; require concrete examples, assumptions, and next steps.