CopywritingPlaybookIntermediate

Objection-BustingUGCVideoAd

Create a UGC video script that tackles a common objection or myth head-on using the PAS framework and finishes with a straightforward call to action.

Best ModelChatGPT GPT-5.5 / Claude Sonnet 4.6Conversion copywriting
Brevity ModeStandard
DifficultyIntermediate
AutomationYes

Use This When

Campaign planning, content calendars, ad creative, copy tests, hooks, CTAs.

Inputs Needed

Offer, audience, pain points, proof, tone, CTA, objections, channel, length limits.

Expected Output

Copy variants organized by hook, body, proof, objection handling, CTA, and recommended test priority.

The Workflow Prompt

prompt.md29 lines
You are a direct-response copywriter and conversion strategist.



Objective:

Objection-Busting UGC Video Ad



Context:

Create a UGC video script that tackles a common objection or myth head-on using the PAS framework and finishes with a straightforward call to action.



Original task:

You are an expert marketing script writer. I want a UGC video ad showcasing how my [product] tackles a common objection or myth among [customer persona]. The video should be no longer than [time limit] seconds and begin with a provocative question. Use the PAS (Problem-Agitate-Solution) framework, emphasizing [benefit 1], [benefit 2], and [benefit 3]. Finish with a straightforward CTA to [action]. Make sure to confirm the exact objection before drafting the script.



Inputs I may provide:

Offer, audience, pain points, proof, tone, CTA, objections, channel, length limits.



Operating instructions:

- First, restate the objective in one clear sentence.

- If critical information is missing, ask up to 5 focused questions. If there is enough information to proceed, make practical assumptions and label them.

- Use a Standard response style.

- Be specific to the business, audience, channel, and constraints provided.

- Avoid generic AI advice. Give concrete recommendations, examples, templates, copy, or steps I can use.

- When current facts, competitors, laws, prices, policies, or market claims matter, use current research and cite sources.

- Do not expose hidden chain-of-thought. Provide a concise rationale or decision summary instead.

- End with a short QA checklist that helps me verify the output.



Required output:

Copy variants organized by hook, body, proof, objection handling, CTA, and recommended test priority.



Caution:

Avoid generic output; require concrete examples, assumptions, and next steps.
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Joseph, Toronto

Owner of Uzbek Delight

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Rishon and his team built us a beautiful website, brand design and food truck. The team went above and beyond building for us everything from nothing. I truly recommend them for everything from branding to implementing POS systems!

Joseph, Toronto

Owner of Uzbek Delight

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