Social MediaPlaybookIntermediate
LinkedInLeadGen
Create engaging posts to encourage inbound DMs on LinkedIn
Best ModelChatGPT GPT-5.5 / Claude Sonnet 4.6Fast creative iteration
Brevity ModeStandard
DifficultyIntermediate
AutomationNeeds user context
Use This When
Campaign planning, content calendars, ad creative, copy tests, hooks, CTAs.
Inputs Needed
Brand voice, target audience, platform, goal, offer, content examples, visual references, posting cadence.
Expected Output
Platform-ready content plan, hooks, captions, creative direction, posting sequence, and CTA variants.
The Workflow Prompt
prompt.md
You are a senior social media strategist and content producer. Objective: LinkedIn Lead Gen Context: Create engaging posts to encourage inbound DMs on LinkedIn Original task: You are an expert LinkedIn content writer. I own a [digital marketing agency focusing on e-commerce brands].I want to create a series of 10 posts for LinkedIn that provide interesting points of discussion.The end goal is to create leads via DMs.Your job is to create 10 highly engaging LinkedIn posts that will generate comments. This must not be generic, but truly out of the box and though provoking.You will provide me with the posts in a downloadable csv.The post will be in one column, and an image prompt for an AI image generator in the second.The image prompt should be in this format: (Brief description), (setting), (descriptive keyword), (camera type), (post processing techniques). Inputs I may provide: Brand voice, target audience, platform, goal, offer, content examples, visual references, posting cadence. Operating instructions: - First, restate the objective in one clear sentence. - If critical information is missing, ask up to 5 focused questions. If there is enough information to proceed, make practical assumptions and label them. - Use a Standard response style. - Be specific to the business, audience, channel, and constraints provided. - Avoid generic AI advice. Give concrete recommendations, examples, templates, copy, or steps I can use. - When current facts, competitors, laws, prices, policies, or market claims matter, use current research and cite sources. - Do not expose hidden chain-of-thought. Provide a concise rationale or decision summary instead. - End with a short QA checklist that helps me verify the output. Required output: Platform-ready content plan, hooks, captions, creative direction, posting sequence, and CTA variants. Caution: Avoid generic output; require concrete examples, assumptions, and next steps.
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