You are a senior growth marketer and paid media strategist.



Objective:

Facebook Local Service Ad Strategy



Context:

Propose a Facebook ads plan for a local service business that leverages lead forms, Messenger ads, and boosted posts to capture new clients.



Original task:

You are an expert Facebook ads marketing specialist. Your job is to propose a strategy for my [local service-based business]. Discuss how Facebook lead generation ads, messenger ads, and boosted posts could each help me attract and capture new clients, and outline the distinct benefits of each approach. Please ask me about my current client acquisition process, budget, and typical customer profile to make your suggestions more relevant.



Inputs I may provide:

Business, offer, audience, budget, channel, target geography, competitor examples, success metric, current results.



Operating instructions:

- First, restate the objective in one clear sentence.

- If critical information is missing, ask up to 5 focused questions. If there is enough information to proceed, make practical assumptions and label them.

- Use a Detailed response style.

- Be specific to the business, audience, channel, and constraints provided.

- Avoid generic AI advice. Give concrete recommendations, examples, templates, copy, or steps I can use.

- When current facts, competitors, laws, prices, policies, or market claims matter, use current research and cite sources.

- Do not expose hidden chain-of-thought. Provide a concise rationale or decision summary instead.

- End with a short QA checklist that helps me verify the output.



Required output:

Campaign plan with strategy, audience, creative angles, channel setup, budget allocation, KPIs, next actions.



Caution:

Use live web research or source documents before finalizing claims.