Category Playbooks
What to give it. What to ask for. How to fix it.
13 task categories. For each one: the right model, exactly what context you need to supply, what output to request, how to QA it, and what to do when the output is garbage.
Business Strategy
Browse Prompts
Best Model
ChatGPT GPT-5.5 Thinking / Claude Opus 4.7
Default Brevity
Detailed
What to Provide
Business model and current goal
Constraints: budget, timeline, resources
Market, competitors, target segment
Internal capabilities and team size
What To Ask For
Executive summary and diagnosis
Strategic options with risk trade-offs
Recommended path with rationale
Implementation plan + KPIs
Quality Checks
Output is specific to the provided business, not generic
Assumptions are clearly labeled where data was missing
No unsupported claims without source checks
Next actions are clear and executable this week
Copywriting
Browse Prompts
Best Model
ChatGPT GPT-5.5 / Claude Sonnet 4.6
Default Brevity
Standard
What to Provide
The offer and exactly what it does
Target audience and their primary pain point
Proof points: reviews, stats, case studies
Tone, channel, length limits, and CTA
Top 2–3 objections you hear from prospects
What To Ask For
Copy variants organized by section (hook → body → proof → CTA)
Objection-handling language
Recommended test priority between variants
Quality Checks
Hook, offer, audience, proof, objection, and CTA are all addressed
Output is specific to the business — not template filler
Assumptions are clearly labeled
Next actions are clear
Creative & Design
Browse Prompts
Best Model
Canva AI + ChatGPT GPT-5.5 / Claude Sonnet 4.6
Default Brevity
Standard
What to Provide
Brand kit: colors (hex), fonts, logo usage rules
Asset type and exact dimensions
Visual do/don't references (URLs or descriptions)
Target audience and usage channel
What To Ask For
Creative brief with art direction
Layout and composition guidance
Asset specs and format notes
QA checklist before final export
Quality Checks
Output is specific to the provided brand and context
Assumptions are clearly labeled
No unsupported claims
Next actions are clear and executable
Data & Analytics
Browse Prompts
Best Model
ChatGPT GPT-5.5 Thinking / Gemini 3.1 Pro Preview
Default Brevity
Detailed
What to Provide
Dataset or schema description
KPI definitions and target benchmarks
Date range and segment of interest
The business decision this analysis should inform
What To Ask For
KPI table with period comparisons
Findings and interpretation
Recommended action based on data
Caveats and data quality notes
Quality Checks
Analysis answers the specific business question, not a generic summary
Assumptions about missing data are explicitly flagged
Claims are tied to actual numbers in the dataset
Next action is concrete and tied to a specific metric
General
Browse Prompts
Best Model
ChatGPT GPT-5.5 / Claude Sonnet 4.6
Default Brevity
Standard
What to Provide
Goal in one sentence
Context: who, what, where, why
Constraints and deadline
One example of the output you want
What To Ask For
Structured answer with clear assumptions labeled
Recommendations with short rationale
Examples where relevant
Specific next steps
Quality Checks
Output addresses the actual goal, not a paraphrase of the goal
Assumptions are labeled
No unsupported claims
Next step is clear
Image
Browse Prompts
Best Model
Gemini 3.1 Flash Image Preview / Canva AI / ChatGPT GPT-5.5 for prompt refinement
Default Brevity
Exact Spec
What to Provide
Subject with specific detail (not "a woman" — "a 30s chef in a white apron")
Style reference: photographer, film, art movement, or direct URL
Composition, aspect ratio, and brand colors
Lighting type and negative prompts (what to exclude)
What To Ask For
Production-ready prompt with all six elements: subject, style, composition, lighting, camera, environment
Aspect ratio specified
Negative prompt list
Quality Checks
Prompt includes camera/composition, motion, lighting, and aspect ratio
Negative prompts are present
Subject description is specific enough to produce consistent resultsStyle reference is grounded (not just "cinematic")
Marketing
Browse Prompts
Best Model
ChatGPT GPT-5.5 / Claude Sonnet 4.6
Default Brevity
Standard
What to Provide
Business, offer, and target audience
Budget and target geography
Channel (Meta, Google, email, organic) and current results
Competitor examples that are working
Primary success metric (ROAS, CPA, leads, revenue)
What To Ask For
Campaign strategy with creative angles
Channel setup and budget allocation
Audience definition and targeting logic
KPIs with expected rangesNext 3 actions to launch
Quality Checks
Hook, offer, audience, proof, objection, and CTA are addressed
Strategy is specific to the business and channel, not generic
Assumptions are labeled
Next actions are executable this week
Productivity
Browse Prompts
Best Model
ChatGPT GPT-5.5 / Claude Sonnet 4.6
Default Brevity
Standard
What to Provide
Current workflow (step by step, as it actually runs)
Tools involved and people responsible
The bottleneck: where it breaks or slows
Frequency (daily, weekly, per-client) and approval rules
What To Ask For
Workflow map with ownersSOP or checklist
Automation opportunities with tool suggestions
RACI if multiple people are involved
Maintenance cadence
Quality Checks
Output matches the actual tools your team uses, not generic alternatives
Assumptions are labeled
Each step has a clear owner
Next actions are executable without additional design decisions
Prompt Engineering
Browse Prompts
Best Model
ChatGPT GPT-5.5 Thinking / Claude Opus 4.7
Default Brevity
Standard
What to Provide
Target model and tool (Claude, GPT-5.5, Gemini — each needs different framing)
Objective: what the prompt should produce every time
Inputs that will vary across runs
Constraints: length, format, banned words
One example of ideal output
What To Ask For
Reusable prompt template with variables marked [like this]
Instructions written inside the prompt (not just around it)
Output format specification
Validation tests: 3 different inputs to try
Quality Checks
Prompt produces consistent output across different inputs
Variables are clearly marked and documented
Output format is specified inside the prompt, not just assumed
Tested against at least 2 different inputs before trusting it
Sales & E-commerce
Browse Prompts
Best Model
ChatGPT GPT-5.5 Thinking / Claude Sonnet 4.6
Default Brevity
Detailed
What to Provide
Website or store URL
Product or service and its core promise
Target audience and funnel stage
Analytics: traffic, conversion rate, cart abandonmentCurrent conversion blocker (what you believe is wrong)
What To Ask For
Conversion diagnosis with prioritized fixes
Copy and UX recommendations per page
A/B test plan with specific variants to run
KPI impact estimate for top fixes
Quality Checks
Fixes are specific to the actual page, not generic CRO advice
Priority order is based on impact, not effort
Assumptions are labeled
Next actions are executable without a developer for the top 3
SEO & Content
Browse Prompts
Best Model
ChatGPT GPT-5.5 + Perplexity Sonar for current research
Default Brevity
Detailed
What to Provide
URL of the page being optimized or created
Target keyword and search intent (informational, commercial, transactional)
Target audience and location
Competitor URLs ranking for the same keyword
Internal links to include and products/services to reference
What To Ask For
SEO brief or full content draft
Outline with H2/H3 structure
On-page elements: title tag, meta description, H1
FAQ section and schema markup suggestionsInternal linking opportunities
Quality Checks
Search intent, internal links, FAQ, and on-page elements are included
Article sounds like a real expert, not SEO filler
Assumptions are labeled
CTA is present and natural
Social Media
Browse Prompts
Best Model
ChatGPT GPT-5.5 / Claude Sonnet 4.6
Default Brevity
Standard
What to Provide
Brand voice reference (a post or two that worked)
Target audience and platform (LinkedIn ≠ Instagram ≠ TikTok)
Goal: followers, website clicks, DMs, sales
Offer or topic being promoted
Posting cadence and visual reference
What To Ask For
Platform-ready hooks and captions
Posting sequence with dates/timing
Creative direction for visuals
CTA variants for each post
Quality Checks
Hook, offer, audience, proof, objection, and CTA are all addressed
Posts match the platform's native content style, not a generic template
Voice matches the provided brand reference
Next action is clear (schedule, design, post)
Video
Browse Prompts
Best Model
Higgsfield / Gemini / ChatGPT GPT-5.5 for prompt refinement
Default Brevity
Exact Spec
What to Provide
Scene concept and hook (first 2 seconds matter most)
Platform and duration (Reels = 15s, YouTube Short = 60s)
Subject, camera movement, and intended emotion
Script or voiceover if applicable
Negative prompts: what the video should never do or show
What To Ask For
Production-ready video prompt with scene, motion, shot sequence
Audio/VO notes and pacing
Platform framing (vertical vs horizontal vs square)
Negative prompt list
Quality Checks
Prompt includes camera movement, motion type, lighting, and aspect ratio
Negative prompts are present
Hook is described at the scene level, not just "engaging opening"
Platform and duration are specified
Quick Links
![](data:image/svg+xml,<svg display="block" role="presentation" viewBox="0 0 1200 149" xmlns="http://www.w3.org/2000/svg"><path d="M 38.748 128.547 L 38.748 13.533 L 28.703 13.533 C 17.426 13.533 15.376 20.914 13.942 28.499 C 12.506 35.88 11.891 43.465 3.895 43.465 L 0 43.465 L 0 0 L 7.381 1.844 C 9.841 2.46 12.506 2.87 14.966 2.87 L 92.463 2.87 C 94.924 2.87 97.589 2.46 100.049 1.846 L 107.43 0 L 107.43 43.465 L 103.534 43.465 C 95.539 43.465 94.924 35.878 93.488 28.498 C 92.054 20.913 90.004 13.532 78.728 13.532 L 68.682 13.532 L 68.682 128.547 C 68.682 140.028 79.752 134.083 79.752 140.028 L 79.752 146.384 L 27.676 146.384 L 27.676 140.028 C 27.676 134.083 38.748 140.028 38.748 128.547 Z M 175.405 108.66 L 134.812 108.66 L 131.326 119.937 C 130.301 123.626 129.891 127.317 129.891 128.752 C 129.891 137.567 140.757 134.698 140.757 141.258 L 140.757 146.384 L 104.264 146.384 L 104.264 141.258 C 104.264 134.698 112.464 140.028 117.18 124.651 L 146.088 28.908 C 146.702 27.063 146.908 25.628 146.908 24.192 C 146.908 18.657 144.242 14.966 144.242 13.326 C 144.242 11.891 144.448 11.276 146.702 10.046 L 162.079 1.64 C 163.719 0.82 164.745 0 166.795 0 C 168.229 0 169.46 1.026 170.074 3.075 L 212.718 129.162 C 215.999 139.003 223.79 135.107 223.79 140.233 L 223.79 146.384 L 172.946 146.384 L 172.946 142.284 C 172.946 133.878 182.376 137.567 182.376 131.418 C 182.376 129.572 181.761 127.112 180.736 124.037 Z M 138.911 95.949 L 171.1 95.949 L 154.493 43.669 L 154.083 43.669 Z M 244.838 128.547 L 244.838 20.707 C 244.838 9.226 235.407 15.172 235.407 9.226 L 235.407 2.871 L 284.202 2.871 L 284.202 9.226 C 284.202 15.17 274.771 9.226 274.771 20.707 L 274.771 135.723 L 286.457 135.723 C 307.574 135.723 311.47 126.292 313.314 117.68 C 314.545 111.736 314.545 103.33 322.336 103.33 L 327.255 103.33 L 327.255 146.384 L 235.407 146.384 L 235.407 140.028 C 235.407 134.083 244.838 140.028 244.838 128.547 Z M 381.381 20.707 L 381.381 60.686 L 414.594 23.577 C 417.464 20.297 418.489 18.657 418.489 16.811 C 418.489 12.712 410.699 14.146 410.699 9.226 L 410.699 2.871 L 451.702 2.871 L 451.702 9.021 C 451.702 15.582 443.912 10.251 434.685 20.503 L 404.138 54.126 L 441.452 120.756 C 451.702 139.003 459.083 134.083 459.083 141.668 L 459.083 146.384 L 404.138 146.384 L 404.138 140.233 C 404.138 135.927 412.954 135.723 412.954 131.008 C 412.954 128.341 411.109 124.857 409.469 121.781 L 384.661 74.628 L 381.381 78.728 L 381.381 128.548 C 381.381 140.028 390.812 134.083 390.812 140.028 L 390.812 146.384 L 342.017 146.384 L 342.017 140.028 C 342.017 134.083 351.448 140.028 351.448 128.547 L 351.448 20.707 C 351.448 9.226 342.017 15.172 342.017 9.226 L 342.017 2.871 L 390.812 2.871 L 390.812 9.226 C 390.812 15.17 381.381 9.226 381.381 20.707 Z M 477.602 128.547 L 477.602 20.707 C 477.602 9.226 468.171 15.172 468.171 9.226 L 468.171 2.871 L 537.877 2.871 C 546.284 2.871 554.689 2.665 560.635 0 L 560.635 42.439 L 555.714 42.439 C 540.953 42.439 554.074 13.532 525.781 13.532 L 507.535 13.532 L 507.535 66.222 L 515.326 66.222 C 535.007 66.222 524.347 51.256 535.007 51.256 L 540.748 51.256 L 540.748 92.668 L 535.007 92.668 C 524.347 92.668 535.007 77.702 515.326 77.702 L 507.535 77.702 L 507.535 135.723 L 527.422 135.723 C 548.539 135.723 552.435 126.292 554.279 117.68 C 555.51 111.736 555.51 103.33 563.299 103.33 L 568.22 103.33 L 568.22 146.384 L 468.171 146.384 L 468.171 140.028 C 468.171 134.083 477.602 140.028 477.602 128.547 Z M 585.373 128.547 L 585.373 20.707 C 585.373 9.226 575.942 15.172 575.942 9.226 L 575.942 2.871 L 631.503 2.871 C 663.691 2.871 673.327 21.937 673.327 39.158 C 673.327 56.791 662.871 73.807 639.908 73.807 L 636.629 73.807 L 636.629 75.037 C 648.929 77.498 651.185 81.803 655.9 91.234 L 675.171 128.752 C 680.708 139.823 686.653 137.979 686.653 140.848 L 686.653 146.384 L 650.979 146.384 L 623.301 86.519 C 620.841 81.393 618.792 79.752 615.306 79.548 L 615.306 128.547 C 615.306 140.028 624.737 134.083 624.737 140.028 L 624.737 146.384 L 575.942 146.384 L 575.942 140.028 C 575.942 134.083 585.373 140.028 585.373 128.547 Z M 615.306 13.533 L 615.306 68.886 C 633.348 68.476 642.574 67.246 642.574 41.209 C 642.574 15.172 633.348 13.942 615.306 13.532 Z M 697.861 145.154 L 697.861 96.359 L 702.37 96.359 C 717.747 96.359 708.727 138.593 740.504 138.593 C 755.676 138.593 764.287 127.727 764.287 113.785 C 764.287 77.702 698.475 88.364 698.475 40.799 C 698.475 18.247 717.337 0 739.684 0 C 755.47 0 761.211 7.381 765.516 7.381 C 769.002 7.381 770.232 5.741 771.052 4.305 L 780.484 4.305 L 780.484 46.949 L 774.333 46.949 C 760.597 46.949 766.132 10.662 742.144 10.662 C 731.484 10.662 724.308 17.837 724.308 28.088 C 724.308 59.865 790.119 51.87 790.119 100.049 C 790.119 120.961 775.767 149.254 741.53 149.254 C 724.718 149.254 715.492 142.284 712.417 142.284 C 710.367 142.284 708.931 143.308 708.521 145.154 Z M 830.643 128.547 L 830.643 13.533 L 820.599 13.533 C 809.322 13.533 807.271 20.914 805.837 28.499 C 804.401 35.88 803.786 43.465 795.791 43.465 L 791.895 43.465 L 791.895 0 L 799.276 1.844 C 801.736 2.46 804.401 2.87 806.861 2.87 L 884.359 2.87 C 886.819 2.87 889.484 2.46 891.944 1.846 L 899.325 0 L 899.325 43.465 L 895.43 43.465 C 887.434 43.465 886.819 35.878 885.385 28.498 C 883.949 20.913 881.899 13.532 870.623 13.532 L 860.577 13.532 L 860.577 128.547 C 860.577 140.028 871.647 134.083 871.647 140.028 L 871.647 146.384 L 819.573 146.384 L 819.573 140.028 C 819.573 134.083 830.643 140.028 830.643 128.547 Z M 914.838 128.547 L 914.838 20.707 C 914.838 9.226 905.407 15.172 905.407 9.226 L 905.407 2.871 L 975.114 2.871 C 983.519 2.871 991.925 2.665 997.871 0 L 997.871 42.439 L 992.95 42.439 C 978.189 42.439 991.31 13.532 963.018 13.532 L 944.771 13.532 L 944.771 66.222 L 952.562 66.222 C 972.243 66.222 961.582 51.256 972.243 51.256 L 977.984 51.256 L 977.984 92.668 L 972.243 92.668 C 961.582 92.668 972.243 77.702 952.562 77.702 L 944.771 77.702 L 944.771 135.723 L 964.658 135.723 C 985.775 135.723 989.67 126.292 991.515 117.68 C 992.745 111.736 992.745 103.33 1000.536 103.33 L 1005.456 103.33 L 1005.456 146.384 L 905.407 146.384 L 905.407 140.028 C 905.407 134.083 914.838 140.028 914.838 128.547 Z M 1025.274 128.547 L 1025.274 20.707 C 1025.274 9.226 1016.049 15.172 1016.049 9.226 L 1016.049 2.871 L 1064.433 2.871 L 1064.433 9.226 C 1064.433 15.17 1055.207 9.226 1055.207 20.707 L 1055.207 128.547 C 1055.207 140.028 1064.433 134.083 1064.433 140.028 L 1064.433 146.384 L 1016.049 146.384 L 1016.049 140.028 C 1016.049 134.083 1025.274 140.028 1025.274 128.547 Z M 1124.3 2.87 L 1175.145 90.824 L 1175.555 90.824 L 1175.555 20.707 C 1175.555 9.226 1165.509 15.172 1165.509 8.611 L 1165.509 2.87 L 1199.952 2.87 L 1199.952 8.611 C 1199.952 15.172 1189.907 9.226 1189.907 20.707 L 1189.907 146.384 L 1175.76 146.384 L 1107.078 28.702 L 1106.668 28.702 L 1106.668 128.547 C 1106.668 140.028 1116.715 134.083 1116.715 140.643 L 1116.715 146.384 L 1082.272 146.384 L 1082.272 140.643 C 1082.272 134.083 1092.317 140.028 1092.317 128.547 L 1092.317 20.707 C 1092.317 9.226 1083.502 15.172 1083.502 9.226 L 1083.502 2.871 L 1124.3 2.871 Z" fill="rgb(25, 37, 74)" height="149.2535067768008px" id="IOCTf08f5" width="1199.9520008715217px"/></svg>)